We're Here To Create Moments of Joy

At Toys R Us and Babies R Us South Africa, we're on a magical mission!  Our goal? To turn dreams into reality and ignite imaginations everywhere. We're not just any toy store; we're the place where adventures begin.   

Picture this: we're the playground of Africa, with over 50 stores spreading smiles from Namibia to Zambia and Botswana. Wherever you are, we're there to bring the FUN! But wait, there's more!  We're not just about toys; we're about crafting unforgettable moments for everyone, from tiny tots to super-cool grandparents. We're here to make you feel like a kid in a candy store, no matter your age.  

Our secret ingredient? An out-of-this-world selection of products that will make your heart skip a beat and your creativity soar! And guess what? Our amazing team is the heartbeat of this adventure. They're here to make sure your journey with us is nothing short of AWESOME!  

So, if you're ready to embark on a toy-tastic voyage filled with wonder and laughter, hop on board the Toys R Us and Babies R Us South Africa express.  We can't wait to see you soon! 

Our Purpose

Champion joy and bring the M.A.G.I.C to life through our unwavering commitment to creating, serving, innovating and achieving.

Our Mission

To be part of a growing, vibrant, global brand. We innovate, execute, analyse and perfect, and we start over until all our objectives are reached.

Our Culture

We're committed to crafting an enchanting career journey for you. From incredible opportunities & benefits to a nurturing culture, we've got everything you need to thrive and grow.

Our Values


The true measure of achievement is when we reach for our own dreams and become the masters of our own destiny through insight and learning. Let's react and adapt with purpose by embracing best practice and becomeing our greatest selves - and the greatest team.

All In

Unity thrives on diversity and inclusivity. When we connect and harness each and every team member's unique skills, talent and experience, we build an unstoppable culture of bravery and ambition. We are more than the power of one. We are the power of us all.

Give, Gain, Grow

Because we're a team, we show up for each other as our authentic selves every day and we give it all we've got. By giving selflessly, we are empowered, nurtured and uplifted as individuals and as a business. We invest in our people by providing support that fosters learning, personal development and educational growth.


We are creative thinkers. In a world where change is constant, we seek to understand challenges, striving to discover new and insightful ways to innovate, evolve and solve.


By living the spirit of Ubuntu, we enrich each other's lives through compassion and empathy. And because we are guided by our strong moral compass, we stay TRUe to what we believe in and what we stand for. We do what is right, not what is easy.